http://youtu.be/9m_JiRouZvo
Author: admin
Finding Fatima
http://youtu.be/35BshycPQKM
What Type of Video Are You Looking For?
Types of video
Training Videos – Training videos can be used to promote of the company, product or service. Training videos promote can enhance awareness about health and safety guidelines as well as operation procedures for employees.
Promotional video Promotional videos can be used to endorse your company/brand/product/individual. Video engages with the audience and showcases your company in a compelling and visual way. Whether it be for products, services, company overviews, exhibitions, websites, brands, or anything else your company offers, we can create dynamic videos that inform, entertain and retain visitors.
Animation Animation is a visual and communication medium. With computer animation, you can quite literally create whatever you can think of. From Hi-end CGI backgrounds to quirky illustrations, digital grading, to manipulating the image to give it a glossy film look.
Exhibition Video – To be shown on a stand at exhibitions and put onto a DVD / CDrom USB / to give to customers, often used for promotional purpose when showing company / product. The video can also go onto companys website and youtube.
Web Video – Usually between 1-5 minutes in length, can incorporate people/spokesperson onto web page, can be used to show viewers an overview of the company / products.
Adverts TV adverts are very different from creating standard web based ads or promos. They have all have to go through a process of being cleared that they meet all legal requirements. They also have to conform to exact technical specifications. We have created TV adverts in the past and are able to look after all areas of the production, from creating the concept, storyboards, filming, editing and output, and also putting them through clearing for approval.
Communication Video communication is becoming more popular and is an effective way to deliver a message to employees, clients or the public. It would normally be based around interviews or talking to camera.
Blee Vs Classy Menace
http://youtu.be/Khtv5zkyuUs
The Project:
We were approached by a record label who were looking for a video production company to produce the latest music video for up and coming sensation Blee. His music is currently being sold worldwide and we were given a brief, a studio location that involves models. Because of the style of the song we created a fast paced edit to suit the track. Motion graphics were used at key points throughout the video as well as digital grading to enhance the look. The video was shot in High Definition and output for broadcast use.
Miss 600 – Twist
The Project:
Fantastic new group Miss600 approached Dynomite Productions to create their debut music video for the hit single twist.
The album and single are currently on sale as is the video, which is getting a great response from many different territories.
The record label were so pleased with our work that they have asked us to produce Miss600’s next video. The video was shot in High Definition and output for broadcast use.
The Establishment – music video campaign
The brief
Up and coming band The Establishment asked us to create a music video for their debut song ‘Jennifer Jones’. This music video features football legends, Stuart Pearce, Les Ferdinand, Des Walker and Teddy Sheringham. It also features a cameo from Coronation Street actor Chris Barlow. We had a limited shooting schedule and so had to make sure we were able to capture all of the footage in the allotted time. The establishment wanted to be shown in a studio environment and have a very natural un staged look.
The creative
Working with the band we created the concept, which we then story boarded. The production involved two filming locations in Nottingham and London and we needed to arrange around 30-40 extras to be involved. By using the idea of having a main actress who the song is about it allowed us to cut between the band and the actress as she interacts with the cameo roles. We spent a day with the band in the studio and filmed a lot of behind the scenes type footage to allow us to get the natural response.
We used a mixture of mediums to film on and even used some footage shot by the band on their i phones. As the finished film was designed to have a grainy gritty look the mixed mediums worked well and gave a very contemporary feel to the video.
The outcome
The video was used as one of the main publicity and marketing tools for the launch of the album and the single. We have also gone onto make a further two videos and also a behind the scenes promo for them.
Digital grading and manipulating the image
Just a quick blog update today. We are currently working on the edit for a new music video. It was filmed in an old army tent and had actors and soldiers in costume as the band played around them.
Part of the song needed a dark and desaturated look to give a more intense feeling and fit in with the pace. Below you can see two stills one which was shot on the day with a P2 High definition camera in its raw format, and next to it you can see the image once it has been graded.
The other part to the song is going to have an aged 8mm look to it, the reason for this is the warm nostalgic feeling that 8mm creates.
Q. So, why is digital grading important?
A. Because its better to be a needle in a haystack, than a haystack.
Promotional video product demonstration
If you have a product that you would like to promote and showcase to your customer base, then video is a great way to do this.
You can put your video on your website to direct customers to or embed it in social media sites such as youtube to help a new customer base find you.
Video allows you to point out the key benefits of your product and backs them up by showing them visually. It is also a way to engage your audience by demonstrating the possibilities and potential of your product, and let your audience see how they can use it practically.
Contact Dynomite Productions Ltd to discuss how to make an engaging and creative promotional video
Promo video using still images
We were asked by a design agency to create a short promo video to show their clients range of cookers using only still images. This is what we created.
http://youtu.be/ni4panRV1Jk
The pace of the edit needed to be fast and by using the images of the actors for the photo shoot we were able to create small personal moments within the video with the cooker as the backdrop, which helped emphasize the ‘life revolves around a rangemaster’ tagline at the end.
Deciding on the right type of video production
We have outlined some of the different types of services and productions that might help you when you are considering having a video made.
1. Promotional videos – These can be used to promote a company, product or service and are very effective as short (usually between 30seconds – 3 minutes) videos that sit on a web page, or a range of videos over different pages relating to the content. Also very good for exhibition stands and to give out at exhibitions, to integrate with youtube and social marketing, to promote an offer or new area of the business, to give a quick demonstration of a product.
2. Training videos – These can be very varied, from something with simple voice over and animation to filming a recreation of an event, to include interviews with people or animation, sometimes in part and other times fully animated. The main point with a training video is to get the companies message across in a way that is engaging, creative and relevant.
3. Live event filming – This could be a conference that wants a multi camera shoot and editing down to the individual speakers and a 2 minute highlight of the event to a live show, to an open day or product launch. We have the capabilities to run a feed from 1 camera to a TV screen and a converter to join up that screen to another one, which would mean that you could offer a live feed from the event to 2 screens. We also work with a company that has a full OB (outside broadcast) setup, which would mean that you could offer live streaming to an internet / TV channel, or up to 8 camera live edit that can be output to a screen.
4. Animation – This can be anything from CGI (computer generated animation), digital grading (manipulating the image in post production to give it a bespoke look), animating illustrations, logo animation, motion graphics or 3d modelling, and can be part of a filmed video to give it more visual presence or as your complete film.
5. Communication – This can be delivering an internal or external message to employees or clients, it could be used to deliver information, launch a campaign, give a notification or promotion or just as an update. The important point with a communication video is that it allows you to connect far better than an email or written document and it makes it more personal.