The Brief:

  • To create a high energy pump-up video to open BoxWorks 2024
  • The goal was to celebrate customers and show that Box enables them to do awesome things
  • To communicate and ensure customers have an understanding that content + AI = Box

The Outcome:

  • An energetic and engaging pump up video that put the customer’s impact front and center combined with Box’s AI capabilities that really woke up the room!.
  • Versioning for social media use after the event

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