The Brief:
- Create a series of short films (5-7 minutes each) designed to inform and engage audiences on the challenges of digital reputation.
- Feature expert insights and real-world examples to highlight key issues and practical solutions.
- Position Farrer & Co as a trusted source of guidance on reputation management in the digital age.
The Outcome:
- A visually compelling and informative campaign that captures audience attention through expert storytelling.
- A series of 6 short films (5-7 minutes each) featuring legal experts discussing real-world cases and strategies for mitigating reputational damage.
- Content structured to educate, engage, and position Farrer & Co as the go-to legal experts for reputation management in the digital age.
- Delivered across multiple platforms to maximise reach and engagement.
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